Originally Posted by splitimageview
Is there commonly available (reliably independent) sales figures for film stock?
If there is, letís see it.
Itís like Sasquatch, many people have seen it, but it was too dark too get a good picture, so youíll just have to take our word for it.
It is however, safe to assume that Fuji knows exactly how much film (not Instax, film) they have been selling, and has acted accordingly.
If people feel better believing that Fuji has been discontinuing film stocks in the face of rising demand, well, okay. Iíve seen some convoluted explanations, with no evidence, attempting to explain just that. The most obvious explanation is usually the correct one.